Tag Archives: webinars

Managing Water Quality in the Green Industry




Dr. Rosa Raudales, Assistant Professor, University of Connecticut. Growers are increasingly capturing irrigation water in ponds or tanks to avoid runoff into the environment. However, re-applying this water to crops increases the risk of distributing plant pathogens. Dr. Raudales recently completed her multidisciplinary PhD studies at the University of Florida, which focused on ways to help growers select the best water treatment technology, such as filtration, chlorination, or copper ionization. Rosa’s project exposed her to many fields, including surveying methods, economic analysis, plant pathology, and horticulture. Her outreach… Read More →




Upcoming webinar: Implications of Local or Organic Plant Labeling on Plant Sales in the Green Industry




Join us for a webinar on August 14! In this webinar, Dr. Ben Campbell of the University of Connecticut will discuss the value of local and organic labels on the likelihood of consumers purchasing plants, as well as their willingness to pay any price premiums for them. Are there segments of consumers that would respond more positively to these attributes? Does it make a difference if we’re talking about edibles versus ornamentals? Join us in this webinar to find out the answers to these questions and more! Dr…. Read More →




Next up: Webinar on the value of local and sustainable labels




Join us for a Webinar on January 15 In this webinar, Dr. Jennifer Dennis of Purdue University will discuss the value of local and sustainable labels. One of the strategies to maximize customer share in the environmentally-conscious consumer market segment is centered on investigating individuals’ understanding and concerns about the contemporary environmental issues and offer products (that are designed) that promise to mitigate selected environmental problems. Previous studies have shown that consumers are interested in eco-friendly products and the use of ecolabels has grown rapidly worldwide. In this… Read More →




Next webinar up: The Economic Outlook for the Green Industry in 2013




In this webinar, Dr. Charlie Hall will provide projections for the economy in 2013 and how the economy will impact the green industry next year. Special post-election commentary will forecast what effects might be expected given the so-called fiscal cliff that is looming. Title: “The Economic Outlook for the Green Industry in 2012” Date: Thursday, November 15, 2012 Time: 11:00 AM – 11:45 AM CST Register now by clicking the link below: https://www1.gotomeeting.com/register/607656176 After registering you will receive a confirmation email containing information about joining the Webinar. System… Read More →




Next webinar up: The Latest Consumer Trends Research




Consumers are so fascinating, but who has time to keep up with the latest consumer research? Dr. Bridget Behe will share the latest findings about consumers in the studies she and colleagues are conducting. Sustainability, containers, pricing, and attention – learn what the leading researchers now know about consumers. Title: “The Latest Consumer Trends Research” Date: Tuesday, September 18, 2012 Time: 11:00 AM – 11:45 AM CDT Register now by clicking the link below: https://www1.gotomeeting.com/register/891991977 After registering you will receive a confirmation email containing information about joining the… Read More →




Social Media Tips for Green Industry Firms




Join us for a Webinar on August 13! The social version of anything is more engaging and will out-perform non-social.  Smart businesses today realize that social is not just a layer to add to their marketing, but an essential component that has to be baked into every aspect of the business. People are hard-wired to connect and engage with others, and anything that works against that is friction that inhibits your success. Learn how to go beyond social media technologies to rethink and redesign your business around the… Read More →




Effects of Advertising in Generating Grower Sales







Webinar on new Department of Labor regulations




Join us for a Webinar on October 12, 10:00 a.m. CDT In a recent green industry survey, 88% indicated that their firm provides some sort of retirement option for their employees. In an effort to make retirement plan fees more transparent for plan sponsors and participants, the U.S. Department of Labor (DOL) has implemented new rules known as 408(b)(2). These rules contain a new mandate for thorough disclosure of direct and indirect fees charged by service providers on covered plans. The purpose of these new rules is twofold:… Read More →




Upcoming webinar on July 19




Click anywhere on the announcement below to register for the latest webinar in the series.




Upcoming webinar: Economic Recovery Brings Immigration Debate Back to the Forefront




During the last recession, the green industry got a bit of a reprieve in that the country’s attention was focused on the economic downturn. But now that things are improving, dialogue regarding various immigration policies is resurfacing, particularly among the enforcement only camp. Need proof? The federal Immigration and Customs Enforcement (ICE) is currently conducting I-9 immigration audits at many greenhouse, nursery, landscape businesses across the country. Even if you are in compliance, the results can be devastating as you are forced to terminate experienced and valued workers…. Read More →