Mid-Year Economic Outlook

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Mid-Year Economic Outlook

Join us for a webinar on Aug 29, 2017 at 11:00 AM CDT.

Register now!

https://attendee.gotowebinar.com/register/6437084612621397250

In this webinar, Dr. Charlie Hall will present his mid-year economic outlook for the green industry. Special emphasis will be placed on the sectors in the economy that have a direct impact on grower, landscape service provider, and retail sales. Dr. Hall will also hone in on some key dates that will be important to look out for this year and he will also suggest a dashboard of indicators that all green industry firms should be tracking to better monitor the economic environment.

Dr. Hall is a Professor on the faculty in the Department of Horticultural Sciences at Texas A&M University and is the current holder of the Ellison Chair in International Floriculture. Dr. Hall’s expertise is in the production and marketing of Green Industry crops and is nationally recognized in academia and among the horticultural clientele he serves. His major research, teaching, & extension areas of specialization include strategic management, market situation/outlook, cost accounting, and financial analysis for Green Industry firms.

After registering, you will receive a confirmation email containing information about joining the webinar.

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Inside the Mind of the Customer

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Inside the Mind of the Customer

Join us for a webinar on Jul 13, 2017 at 10:00 AM CDT.

Register now!

https://attendee.gotowebinar.com/register/6593874969674804995

In this webinar, Dr. Marco Palma will present key findings from the latest consumer behavior research that firms across the entire green industry sector will find interesting. If you could peer into the mind of your customers, what would you find? Marco will share these insights and more!

Dr. Palma is the Director of the Human Behavior Lab at Texas A&M University and an Associate Professor in the Department of Agricultural Economics.

After registering, you will receive a confirmation email containing information about joining the webinar.

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Upcoming webinar: Exciting New Plants Entering the Pipeline

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Join us for a webinar on May 25, 2017 at 1:30 PM CDT — Exciting New Plants Entering the Pipeline

Register now!

https://attendee.gotowebinar.com/register/8218262660613688833

In this webinar, Dr. Brent Pemberton will discuss exciting new plants that entering the green industry pipeline based on his observations at CAST, his own plant trials in Overton, Texas, and with his participation in the Texas Superstar program. New product development is an important strategy for the industry so you do not want to miss this!

Dr. Pemberton’s area of research is in nursery and floriculture crop production and physiology. His research has an emphasis on field production of rose plants including work on propagation and irrigation practices, production systems, weed and disease control, and postharvest care and shipping. He is working with a group of scientists on improving disease resistance in roses. In addition, bedding plant pack and garden trials are performed each spring and fall featuring new varieties available for production in the bedding plant industry. Various problems with bedding plant production and utilization are also being addressed.

After registering, you will receive a confirmation email containing information about joining the webinar.

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Grower water survey — responses needed!

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A team of researchers from several states across the country (see http://cleanwater3.org)is conducting a survey to better understand factors that influence nursery and greenhouse growers’ decision making processes when it comes to water conservation and treatment technologies. The goal is to aid producers of nursery and floriculture to implement sustainable, alternative sources of water to enhance long-term economic viability while decreasing dependence on potable water.  This survey is part of a larger USDA SCRI project to improve current water management technologies. All responses will remain anonymous. You can complete the survey by clicking here ==> WateR3growersurvey.

 

Upcoming Webinar: Mid-Year Economic Outlook

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Mid-Year Economic Outlook
Join us for a webinar on Aug 30, 2016 at 10:00 AM CDT.

Register now!   https://attendee.gotowebinar.com/register/9086426040932434689

In this webinar, Dr. Charlie Hall will present his mid-year economic outlook for the green industry. Special emphasis will be placed on the sectors in the economy that have a direct impact on grower, landscape service provider, and retail sales. Dr. Hall will also hone in on some key dates that will be important to look out for this year and he will also suggest a dashboard of indicators that all green industry firms should be tracking to better monitor the economic environment.

Dr. Hall is a Professor on the faculty in the Department of Horticultural Sciences at Texas A&M University and is the current holder of the Ellison Chair in International Floriculture. Dr. Hall’s expertise is in the production and marketing of Green Industry crops and is nationally recognized in academia and among the horticultural clientele he serves. His major research, teaching, & extension areas of specialization include strategic management, market situation/outlook, cost accounting, and financial analysis for Green Industry firms.

After registering, you will receive a confirmation email containing information about joining the webinar.
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Webinar: Everything You NEED to Know about What’s Going On In Washington!

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Please register for Everything You NEED to Know about What’s Going On In Washington! on Jun 21, 2016 10:00 AM CDT at:

https://attendee.gotowebinar.com/register/3183427384924128514

In this webinar, Craig Regelbrugge will provide an update of the legislative and regulatory issues facing the green industry, what efforts are underway to attempt to influence policies, and the overall impacts on the green industry.

Craig Regelbrugge serves as AmericanHort’s senior vice president, where he is responsible for industry advocacy and research programs. Formally known as the American Horticulture Industry Association, AmericanHort launched in January, 2014, as the consolidation of the American Nursery & Landscape Association (ANLA) and OFA – The Association of Horticulture Professionals. The mission of AmericanHort is to unite, promote, and advance our industry through advocacy, collaboration, connectivity, education, market development, and research.

Regelbrugge received his undergraduate degree in horticulture from Virginia Tech, and he worked in the retail nursery industry and served as a county horticultural extension agent in Virginia before joining ANLA in December, 1989. Regelbrugge serves in several national leadership positions representing the horticulture industry on matters relating to the labor force, plant health, and trade. He co-chairs the Agriculture Coalition for Immigration Reform, a broad-based coalition seeking legislation to ensure a stable and legal agricultural workforce, and is chairman of the board of the National Immigration Forum Action Fund.

He chairs the North American Plant Protection Organization – US Industry Advisory Group, and serves on the steering committee of the Specialty Crop Farm Bill Alliance. From 2005 through 2010, he served on the federal Specialty Crop Committee, which advises the Secretary of Agriculture on federal policy relating to specialty crop agriculture.

After registering, you will receive a confirmation email containing information about joining the webinar.

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Webinar: Exciting New Plants Entering the Pipeline!

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registerExciting New Plants Entering the Pipeline
Join us for a webinar on May 12, 2016 at 2:00 PM CDT.
Register now!
https://attendee.gotowebinar.com/register/3199323024526841858

In this webinar, Dr. Brent Pemberton will discuss exciting new plants that entering the green industry pipeline based on his observations at CAST, his own plant trials in Overton, Texas, and with his participation in the Texas Superstar program. New product development is an important strategy for the industry so you do not want to miss this!

Dr. Pemberton’s area of research is in nursery and floriculture crop production and physiology. His research has an emphasis on field production of rose plants including work on propagation and irrigation practices, production systems, weed and disease control, and postharvest care and shipping. He is working with a group of scientists on improving disease resistance in roses. In addition, bedding plant pack and garden trials are performed each spring and fall featuring new varieties available for production in the bedding plant industry. Various problems with bedding plant production and utilization are also being addressed.

After registering, you will receive a confirmation email containing information about joining the webinar.

New webinar: Findings From The National Green Industry Survey

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registerJoin us for a webinar on Jul 15, 2015 at 10:00 AM CDT.

Register now!

https://attendee.gotowebinar.com/register/2774420048283086082

In this webinar, Dr. Marco Palma will present key findings from the latest National Green Industry Survey and discuss preliminary data regarding the economic contributions of the entire green industry sector.

As a result of the recent economic recession (2007-2009) and subsequent decline in consumers’ discretionary expenditures, the Green Industry in the United States suffered significant economic losses leading to major structural changes in the industry. To be competitive in today’s complex business landscape and effectively manage risk, nursery and greenhouse operators need reliable and up-to-date information about sales, transportation, marketing channels, product mix, irrigation, pest management and other relevant production practices. However, due to budgetary limitations, the availability of such data from federal government sources has become very limited in recent years. The current report summarizes the state of the industry focusing on trends in production and marketing characteristics.

Dr. Palma is an Associate Professor and Extension Economist in the Department of Agricultural Economics at Texas A&M University.

After registering, you will receive a confirmation email containing information about joining the webinar.

Next webinar topic: Exciting New Plants Entering the Pipeline

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Please register for Exciting New Plants Entering the Pipeline on May 12, 2015 2:00 PM CDT at:

https://attendee.gotowebinar.com/register/1420950919781864962

In this webinar, Dr. Brent Pemberton will discuss exciting new plants that entering the green industry pipeline based on his observations at CAST, his own plant trials in Overton, Texas, and with his participation in the Texas Superstar program. New product development is an important strategy for the industry so you do not want to miss this!

Dr. Pemberton’s area of research is in nursery and floriculture crop production and physiology. His research has an emphasis on field production of rose plants including work on propagation and irrigation practices, production systems, weed and disease control, and postharvest care and shipping. He is working with a group of scientists on improving disease resistance in roses. In addition, bedding plant pack and garden trials are performed each spring and fall featuring new varieties available for production in the bedding plant industry. Various problems with bedding plant production and utilization are also being addressed.

After registering, you will receive a confirmation email containing information about joining the webinar.

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Only a few seats left in EAGL Program for 2015!

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EAGL Logo-VerticalNow accepting applications for the 2015 EAGL program!

There are only a few seats left for this year’s cohort for the Executive Academy for Growth and Leadership. EAGL is patterned after executive MBA curricula, but is tailored to the green industry and it has been designed particularly with the challenges of contemporary wholesale growing businesses in mind. The 4-module curriculum culminates in a certification from Texas A&M University in applied horticultural business management. What makes something like this more meaningful is the interaction with peers in the industry, so we are only inviting selected folks from across North America in order to foster the community among cohorts in the program. Contact me today (charliehall@tamu.edu) to find out more information or check out our website online at EAGLpro.com.